Things to know about Hyderabad’s Gen Z

Things to know about Hyderabad’s Gen Z
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Highlights

The TCS Youth Survey is one of the largest surveys in the country that captures the digital habits of children between the age group of 12 to 18 years. TCS has been conducting the survey across 15 cities, as part of the TCS IT Wiz Quiz. Here are some of the technology-related survey results from the city. Read on

The TCS Youth Survey is one of the largest surveys in the country that captures the digital habits of children between the age group of 12 to 18 years. TCS has been conducting the survey across 15 cities, as part of the TCS IT Wiz Quiz. Here are some of the technology-related survey results from the city. Read on…

Online learning space

An interesting point came up during the survey was the online learning space and collaborative learning is gaining popularity. 19% of the respondents use video chat to learn a new hobby and 28% go online to do school assignments.

The smartphone generation

According to the survey, smartphones are the most coveted electronic gadget (84%) amongst Hyderabad teens. However, it is interesting to note that desktops/ home PCs and laptops are the most popular mode of accessing the internet (48%) followed by smart phones (33%).

Blue Canary spreads its wings

Twitter is one of the trending social media site used by the teens with 45% respondents having twitter accounts.

Traditional media still a ‘hit’

Overall, TV and newspapers were the most used means of consuming news (80%) followed by links from friends/ family on Facebook (42%) and online sources (41%).

Facebook tops the chart

Facebook leads (used by 83%) followed by Google+ (used by 74%). However, Google+ was more popular among the girls (used by 78%) than Facebook (used by 67%).

The online shoppers

91% of the respondents said that they shop online. Books (62%) were the most popular buy for Gen Z closely followed by electronic gadgets (59%) and movies/exhibitions/event tickets (55%).

The blooming ‘Whatsapp’

Whatsapp is the most popular instant messaging platform (66%) used by the Gen Z in the city. It is distantly followed by Google Hangouts (12%) and text messages (11%).

An hour spent everyday online

75% of the respondents spend at least an hour everyday online. 37% of them respond to notifications once a day and 31% respond within half an hour of receiving them.

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