Entrepreneurs' Organization India hosts forum on 'Customer Centricity with Digital Transformation' in association with IBM

Karan Bajwa, MD, IBM India shares his vision of "The Future is Now” and emphasizes how 'Cognitive Computing and Cloud Platforms will change the future of the business.”

NEW DELHI/MUMBAI/BANGALORE: The Delhi chapter of Entrepreneurs' Organization (EO) organized an interactive session for their prominent entrepreneurs at IBM Client Center, Delhi with Mr. Karan Bajwa, Managing Director, IBM India; Sriram Raghavan, Director, IBM Research India and Kurup Prasad, Partner Digital, IBM India/South Asia. The event was part of a series which EO organizes for its members to get insights from top business leaders on various aspects of running a business.

In this session, the attendees got a deeper understanding of how Cognitive Computing and Cloud Platform solutions can help companies unleash a new era of innovation and growth. Mr. Bajwa also talked in depth about IBM's strategy in India to make digital transformation a reality for businesses.

Talking about the industry landscape, Mr. Bajwa said, ' IBM’s discussions have always been rooted in the fact that the industry is completely reordering. This era of Cognitive and Cloud will change the way business and societies operate. In this era, our clients are going to make 3 key architecture decisions that's going to determine the course for the next 25 years - cloud, data architecture and artificial intelligence.'' Mr. Bajwa also reiterated IBM's three key differentiators - Industry depth, Technology expertise, and Ecosystem focus.

"There is a tremendous amount of learning that we receive from leaders like Karan Bajwa. This session helped us better comprehend how businesses are done differently, and I am sure a lot of EO members would start thinking on those lines to scale their businesses to greater heights," said Sachin Mehra, EO Delhi, (Communications Chair)

Drawing upon a specific use case - Cognitive Fashion, Sriram Raghavan shared insights on how Cognitive solutions can help enhance a customer's retail browsing or buying experience, while Kurup Prasad presented on how Digital transformation is not about the technology, but more about the organization's aspirations for their customers, employees, and ecosystem. The IBM team also demonstrated the ease of development of a virtual assistant for digital channels, leveraging Watson conversation service on IBM Cloud Platform - IBM Bluemix. Two IBM partners - Talview and Findability Sciences, demonstrated how they adopted IBM Cloud platform and Watson API capabilities to build and scale their solutions.