TravelKhana, a hit with the smartphone savvy

TravelKhana, a hit with the smartphone savvy
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Highlights

The India-wide marketplace enabling food ordering for travellers in transit, TravelKhana.com has confirmed its popularity among smartphone users by recording maximum number of food orders through its mobile app.  

The India-wide marketplace enabling food ordering for travellers in transit, TravelKhana.com has confirmed its popularity among smartphone users by recording maximum number of food orders through its mobile app.

The online platform, which recently hit an outstanding number of over five lakh food orders since October 2015, acquires 50 per cent of orders from its mobile app followed by 20 per cent through its mobile site, 25 per cent orders through the call centre and five per cent through its website.

The escalating number of orders through TravelKhana’s mobile app is primarily driven by its recent revamp enabling the ease of ordering in an offline mode. Mumbai- Howrah/Patna, Delhi-Mumbai, Chennai/Bangalore – Patna/Howrah, Delhi- Chennai/Bangalore, Delhi Vishakapatnam / Hyderabad / Vijayavada, Chennai – Mumbai and Delhi-Katra are among the top routes from where a maximum number of food orders through the app have been received.

Pushpinder Singh, Co-Founder & CEO, TravelKhana commented, “We are glad to see such increased traction via our offline-enabled app with its new features. Mobile app technology is rapidly picking steam today and there is a rapid uptake in ordering food through apps.

In fact, a majority of orders we receive on our platform are by customers between 18 and 34 years of age, who are clearly app-savvy consumers. They are no more ready to compromise on the food quality, hygiene and variety even while they travel which is great news for us and propels us towards a positive business growth.”

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