Shakalaka Shankar's Strategy - Hit or Flop?

Shambho Shankara is Shakalaka Shankar's latest film in which he played the solo lead. The actor wanted to take the path of Srinivas Reddy and Sapthagiri who have tested their luck as solo heroes.

 Shankar has gone overboard with the imitation of Pawan Kalyan in his movie and even made some unnecessary comments during the press interactions. On the whole, he tried his best to bring a hype for his film and made everyone talk about his movie.

Even in the movie, there are numerous references of Pawan Kalyan which is also done wantedly. Though this strategy did not work in the areas like Nizam and A centers, it did work in Uttarandhra and some B, C centers. The first-day collection is decent, and the actor is planning for a massive post-release promotion now to mint more revenues at the box-office.