Sachin Tendulkar backs Recykal’s mission for a cleaner India

Hyderabad: Cricket legend Sachin Tendulkar has joined Hyderabad-based Recykal, a technology platform for waste management and circular economy, as a strategic investor, supporting its mission to promote responsible waste management among one billion people.

The association follows Recykal’s recently announced USD 23 million bridge funding round and aims to drive behavioural change in waste management across the country. The initiative seeks to encourage citizens to view waste as a valuable resource that can be recovered, recycled and reused rather than discarded.

Tendulkar said discipline and consistent efforts were essential to building a cleaner India. He appreciated Recykal’s use of technology to address everyday waste management challenges and expressed hope that the partnership would encourage people to adopt responsible practices.

As a strategic investor, Tendulkar will champion a nationwide movement to make recycling, returning waste and participating in the circular economy part of everyday life.

Recykal CEO and co-founder Abhay Deshpande said technology, logistics and behavioural change could transform packaging waste management, with Deposit Return Systems playing a key role.

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