Audi mulls investment in Indian market

Audi mulls investment in Indian market
Highlights

Audi Mulls Investment In Indian Market. Leading luxury car-maker Audi is trying to expand its business in India.

Leading luxury car-maker Audi is trying to expand its business in India.

The luxury car-maker Audi in three to four months will announce a major investment in Indian markets. In a view expand its business, Audi India will invest and expand their capacities, expects to double their sales by 2018. Even though the quantum of investment is not known, It is believed to be a major investment.

At present, Audi has an installed capacity to produce 14,000 units annually on a single shift basis in India. The company is looking for a long-term strategy for the Indian market and hopes to maintain its leadership position in the luxury car segment. Audi had sold 10,851 units in 2014 and remained the largest luxury carmaker for the second consecutive year. Currently, 96 percent of Audi sales are assembled in India. The market share that the company enjoys in India is the highest for Audi across all its operations in the world. On Tuesday, the company entered the North Eastern market by opening its first dealership in Guwahati, which is expected to sell 150-200 units in the first year.

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