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Honda Civic to be re-launched in 2018
In its hay days, the Civic sold well and remained a hot pick in its segment throughout its life span. Later, the eighth generation of the car was discontinued in 2013.
Honda will launch the new Accord in India in September this year, but there will still remain a huge gap between the City and Accord and to fill this gap, the company will launch the Civic in the coming years, likely in 2018. Honda is aiming at owners of the current Generation City to upgrade to the new Civic in the next couple of years.
In its hay days, the Civic sold well and remained a hot pick in its segment throughout its life span. Later, the eighth generation of the car was discontinued in 2013. Due to the falling demand for D-segment sedans, the automaker didn’t find sense in launching the next generation Civic in the country.
Currently, Honda’s line-up in India consists of the Brio, Amaze, City, Mobilio, BR-V and CR-V. The City is the one which is bringing in the highest numbers. However, now that Honda is established in mass-market segments, the company again wants to start offering premium products.
The relaunch of the popular Civic could change the fortunes of Honda. The D-segment is currently ruled by the Toyota Corolla Altis while others like the Hyundai Elantra, Volkswagen Jetta and Skoda Octavia aren’t really fetching high sales.
