Credit Sudhaar launches new product – Credit Sudhaar Identity Protect (CSID - Protect)

Mumbai: 97% of Indians have not even heard of Identity Theft. This makes Indians a soft target for Identity Theft. This lack of awareness, combined with the associated lack of preventive and monitoring tools implies an even greater risk.

Most people do not realize that identity theft, credit misdemeanors, malware and other such criminal acts are fast evolving and don't know how to protect themselves. Identity Criminals’ apply tactics to target online platforms to steal the identity and use it for various activities that can lead to severe financial consequences and losses to the individuals.

Mr. Arun Ramamurthy, Director – Credit Sudhaar stated that “there was a dire need of such product given the severity of growing Identity Theft offenses under the Cyber Crime space”.

In fact, Cyber Crime is the fastest growing crime in the world. India is emerging as a soft target for organized cybercrime. Globally over 10 Lakh individuals become victims of Cyber Crime every day.

Growth in number of victims over past few years

Source: National Crime Record Bureau

The product not only provides protection against identity theft but pioneers in introducing some unique benefits like “Credit Monitoring”, “Identity Theft Help Desk” to the customers. Following is the brief on the features of the unique product.

Credit Monitoring

Individuals are exposed to various online and offline frauds. These perils can have a serious implication on the financial wellbeing. Since little can be done to stop the unknown fraudsters from trying to cheat, keep a watch on activities on your credit report through Credit Monitoring.

Identity Theft Protection

Identity theft is the fastest growing online crime in the world. Given that the cyber laws are not very effective in India, the Indian populace on the internet is highly exposed to this peril. As per NCRB (National Crime Record Bureau) Cyber Crimes in India are growing at 60% yoy basis. The protection shall help the customer cover against this peril to the extent of Rs 200,000 per annum

Identity Theft Help Desk

Awareness of what needs to be done shall be available over a call. Our expert guidance shall help him take necessary actions to avoid becoming a victim of Identity Theft/Cyber Crime/Financial Fraud. More importantly, will help in taking corrective measures in case you do get exposed to such instance

Free Credit Bureau Reports

Credit health is as important as physical health. Free credit bureau reports shall help the customer keep a track on this credit health and credit scores

Social Credit Score

Social Credit Score are being increasingly used by lenders across the world in conjunction with regular credit scores to take lending decisions. An exposure to the SCS shall help the customer to be aware on how he fairs against it. The customer shall be able to extract the score multiple times during the tenor of his subscription

Online Tools and Resources

Various online tools and resources available on dedicated wall shall help the customer keep a track on his financial well-being, managing money in systematic and organized manner and more importantly getting the best offers available brought to him by Credit Sudhaar. This shall further augment savings

Dedicated Loan Desk

Getting loan advisory based on credit profile and current credit health shall help the customer in getting a loan at best possible rates from among the numerous lending institutions. Timely disbursal while shall help him get the funds at the time he needs and at the best possible rate. This will lead to savings in interest over the loan term. Speedy disbursal shall help him meet the requirement

The product costs about Rs 5,999 + ST

For now, it is available only on the web at www.creditsudhaar.com. It shall be available on CS app as well as soon as it gets launched

The product is apt for all individuals.