Roy promotions see media boycott

It was a disastrous outing for Arjun Rampal and Jacqueline Fernandez, thanks to their PR Parag Desai. The duo was in the city, on Sunday, to promote their upcoming flick, ‘Roy’ which also co-stars Ranbir Kapoor. However, the media boycotted the event due to the mistreatment by the CEO of Mumbai based Universal PR.

Reportedly, Desai has been refusing the interviews of few Bollywood stars to a female reporter from a city-based news channel. “He has asked the local PRs not to allow me to this event, too,” the disgruntled reporter told the two actors.

Also, it was reported that Parag called the Hyderabad media “cheap” and said that no celebrity was keen to promote the film in the city. “There are coming here because of the pressure from PRs,” he was quoted.

In the midst of all the hullabaloo, accusations against Hyderabad-based PRs cropped up too. “They refuse us personal interviews with stars when they land in town. They need to understand the importance of media,” said a reporter.

Though Arjun apologised on behalf of Parag and said that he would look into the issue, the discussion turned tense. When the electronic media refused to cover the event, the miffed actor left the scene taking his co-star along with him.