Letting users try on clothes virtually

Trupik's new app recreates the physical store experience by using advanced 3d body mapping to show customers exactly how the garments will drape on them

TRUPIK Inc, a Silicon Valley based start up, has announced launching of a truly revolutionary solution - Trupik Connect. The app has the potential to change the way people shop by bridging the online-offline disconnect, allowing users to seamlessly move between these worlds, on their own terms.

Founded in Silicon Valley, by entrepreneurs from Hyderabad settled in Silicon Valley, Sridhar Tirumala, CEO; Vikranth Katpally, CTO; David Harmon, Chief Digital Content Officer and Aravind Inumpudi, COO, the startup is launching its operations and the service in Hyderabad.

Trupik Connect uses the latest in technology and advanced 3D body mapping to give users a shopping experience that lets them see how the latest styles from their favourite brands will drape on them, virtually, on their 3D digital personas, complete in every detail and in real-time on their smart phones.

It combines the best parts of shopping at a physical store with the convenience of shopping online by eliminating issues that users face, like guesswork about the size and look, returns, browsing through numerous sites, inability to interact with the physical store etc., when it comes to online shopping and issues with traffic jams, crowds, lack of information, trail room queues, discrepancies in online/offline stock and so on when it comes to shopping at the store.

“While there have been numerous attempts to bridge the online-offline disconnect, none have come close to offering a solution that not only smashes the wall between these worlds, but gives users a shopping experience that is designed around the individual, allowing them to engage with brands on their own terms unrestricted by channel, space, time or location” says Sridhar Tirumala. Trupik Connect is available to consumers on iOS and Android.