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Two mobile bazaars in every ward
Highlights
Two Mobile Bazaars In Every Ward. The GHMC is all set to start off the New Year with a new and novel project, which is targeted specifically towards the unemployed youth of the city. The project dubbed, ‘Manakuragayalu’, is being taken up in collaboration with the State Marketing Department.
Manakuragayalu to hit the streets this Sankranti
Mobile bazaars, when started by the State Marketing Department, was touted by experts as one of the best initiatives. The idea behind the bazaars was to sell vegetables that are available at Rythu Bazaars at the doorsteps. However, the mobile bazaars failed to reach many and the project was on the verge of shutdown, owing to many reasons. The Greater Hyderabad Municipal Corporation (GHMC) has now come to its rescue. This Sankranti, two mobile bazaars will sell vegetables in every ward of the city. The project is also aimed at generating employment for youth and Self Help Groups (SHGs)
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The GHMC is all set to start off the New Year with a new and novel project, which is targeted specifically towards the unemployed youth of the city. The project dubbed, ‘Manakuragayalu’, is being taken up in collaboration with the State Marketing Department. Under this banner, the citizens of the twin cities can buy vegetables right at their doorstep. As part of the project, they will employ youth from the twin cities and conduct an orientation programme for them. They will then go and collect fresh farm produce from Rhythu Bazaar collection centres and sell them in all the areas that come under the GHMC limits. This project which comes under the Urban Community Development (UCD) is bound to be beneficial for all the parties involved.
This new project is a revamp of the much appreciated but unsuccessful programme of the Marketing Department: Mobile Bazaars. However, the GHMC officials are determined to turn this project into a huge success.
A team of youth and Self Help Groups (SHGs) will be formed and they will be given a 50 per cent subsidy on the bank loan, to buy a vehicle. They will then be allotted a certain area where they will be selling the produce.
The UCD officials are hopeful of the plan turning into a successful venture. K Shashakiranachary, project director, UCD, says, “We will first have to see which scheme they fall into after which, we will hold an orientation course for all the participants. Only after we furnish a list of beneficiaries they will be able to avail a loan. After the beneficiaries are set up, we will have to tabulate our own budget. We are planning to hold a meeting in the coming days where we will decide all the formalities and most probably by Sankranti, we will launch the project on a pilot project basis.”
This project would be a win-win for the youth, farmers and the ultimate consumers, as the vegetables would be sold at a quotation, lesser than that available in the regular bazaars. If this project could take off as planned, it would definitely be a boon for everyone, including the farmers, as it would eliminate middlemen and the youth would have a job to keep them engaged. The project director further added, “Once the project takes off, the youth will have the scope of garnering close to Rs 30,000 per month.”
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