Live
- Chanchalguda Jail Officials Say They Haven't Received Bail Papers Yet, Allu Arjun May Stay in Jail Tonight
- BJP leaders present evidence of illegal voters in Delhi, urge EC for swift action
- Exams will not be cancelled: BPSC chairman
- Nagesh Trophy: Karnataka, T.N win in Group A; Bihar, Rajasthan triumph in Group B
- YS Jagan condemns the arrest of Allu Arjun
- Economic and digital corridors to maritime connectivity, India and Italy building vision for future, says Italian Ambassador
- SMAT 2024: Patidar's heroics guide Madhya Pradesh to final after 13 years
- CCPA issues notices to 17 entities for violating direct selling rules
- Mamata expresses satisfaction over speedy conviction in minor girl rape-murder case
- Transparent Survey Process for Indiramma Housing Scheme Directed by District Collector
Telangana Information Technology Association rolls out Cashless Digithon
The Telangana Information Technology Association (TITA), in association with Common Services Centre, Mee Seva and the Government of Telangana, has launched \'Cashless Digithon’, a new campaign to promote digital financial literacy in Telangana State.
Hyderabad: The Telangana Information Technology Association (TITA), in association with Common Services Centre, Mee Seva and the Government of Telangana, has launched 'Cashless Digithon’, a new campaign to promote digital financial literacy in Telangana State.
- Awareness among the rural population a major challenge
- Marathons, radio/TV talks, contests to be organised
The objective is to move towards a ‘Cashless Telangana’ by imparting digital financial literacy to merchants and the citizens. The logo of Cashless Digithon was launched on Thursday by IT Secretary Jayesh Ranjan, Mee Seva Commissioner Venkateshwarlu, TITA global president Sundeep Kumar Makthala and IIIT VC S Sathya Narayana.
Sundeep Kumar told the media that lack of awareness of digital financial literacy, especially among the rural population, was a major challenge in the country, particularly in light of the Centre’s recent demonetisation and plans to make India a cashless economy.
There was an urgent need to create awareness among the citizens, especially in rural and semi-urban areas, regarding digital finance services and extend support in access to digital finance services options. The aim of Cashless Digithon was to enroll and impart digital financial literacy to merchants and citizens with the help of 11,000 Digithon Digital Leaders across all panchayats in the State.
The objective was to make Telangana a cashless State by hosting awareness sessions on government policies and digital finance options available for rural citizens and supporting in use of various mechanisms of digital finance services such as IMPS (immediate payment service), UPI (unified payment interface) and Bank PoS(point of sale) machines, etc. by various stakeholders.
The project would involve functionaries of the State Government/District Administration; NIC- SIO/DIO Banks,and Panchayats, It would also cover agencies such as Merchant Associations, Market Yards ,Traders etc. and communities such as semi urban and rural population, schools and colleges as well as women, farmers and marginalized sections.
TITA would also organise local level marathons, competitions, Radio/TV talk shows, etc. The focus would be to enable citizens to access and use electronic payment system (EPS), sensitising and enabling merchants at panchayat level to use EPS and creating awareness in rural Telangana, he said. TITA vice-president Rana Pratap, PRO Ramesh Podishetti and executive member Raju K were among the others who participated in the event.
