Some distributors are unhappy with the promotional strategy adopted by the makers of the biopic, ‘N.T.R.’ since they gave more importance to Sumanth as Akkineni Nageshwar Rao in the recently unveiled promotional trailers and posters.
Sumanth’s promo as ANR goes awry?
“Sumanth has not been a crowd puller for many years and even his recent films like ‘Subramanyapuram’ and ‘Idam Jagath’ were duds. Hence, it is working against the film,” says distributor Ramakrishna, who urged the makers to revert to Balakrishna’s ‘retro’ looks for reviving the collections and attracting festival crowds to the theatres in the next three or four days. “Sumanth did a good job by putting in a measured performance in the film.
The much-hyped film was sold for fancy prices and the makers should
divert some money back into promotional drives. Otherwise, it could fall short of the winning post.