Facebook announces auto captioning, video updates

Facebook announces auto captioning, video updates
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Highlights

Social media giant Facebook introduced new features for video ads on its website, including automated captioning for sound-off videos and other updates to help advertisers better use its platform.  

New Delhi: Social media giant Facebook introduced new features for video ads on its website, including automated captioning for sound-off videos and other updates to help advertisers better use its platform.

"Creatively, mobile video draws on the craft skills and experience we have developed as an industry building for film, TV and the traditional web and compresses them into a new form designed to immediately connect with an audience," Mark D'Arcy, chief creative officer, creative shop of Facebook, said in a statement.

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