EnablingDigital Transformation: The Only Way Forward

Chennai : Click Asia Summit 2016, a highly interactive event is scheduled to be held on April 21-22, 2016 at The Taj Land’s End, Mumbai. It will be hosting some of the most renowned speakers and brands to drive conversations around ‘digital transformation’ to address the issues and challenges in depth. The initiative is much more than a one-off event and it intends to break the barrier among the old-economy companies and brands, educate and equip them to be a part of the digital universe, where the new-age companies are already disrupting the way business is conducted globally.

The 2-day summit is focused on sharing some of the best global practices on digital transformation.An experiential event on digital marketing for both enterprises & brands, it will feature open forums for discussions and workshops, led by distinct digital marketing thought leaders to help brands benefit from the curated content.

The panel of experts will be addressing the good, the bad and the ugly in digital marketing & transformation in a head-on fashion with digital disruptors and influencers. Learning by practice, from the experience of others, evaluating data points and in-depth analysis of innovative product information along with details of how to tackle legacy marketing issues are some of the points that Click Asia Summit and its online platform plans to address. The online platform includes both website and a mobile app, allowing attendees to continue to engage with the experts through m-learning.

Robert Scoble, an American blogger, technical evangelist and author will be one of the keynote speakers, besides leading a couple of panel discussions. Apart from being the chief futurist at Rackspace, he is also the co-author of "Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers". Robert Scoble said, “This is my first visit to India and am really excited to be a part of the sessions. The India marketplace is fast changing, thereby throwing open a huge opportunity.”With more than 50+ speakers on digital transformation, Click Asia is an event for brands looking at developing their digital roadmap for the next 5years.

Some other renowned international speakers include Steven Kalifowitz, Brand Strategy & Advocacy Lead - Twitter, Ryan Bonnici from HubSpot, Brandon Schmittling, Senior Interaction Designer at Huge Inc, Ran Buck, VP APAC at Taboola, Lucy McCabe, President at OgilvyRed, Ogilvy & Mather, Markus Keiper, Ex-Global Brand & Digital Management of Rolls Royce, Anthony Hearne, Regional Director SEA, India & New Markets, Outbrain, Heidi Myers, Director of Marketing, EMEA at Meltwater. Speakers from Microsoft, Thomas Cook, JWT, Forbes, Titan, Myntra, Seedfund and Omnicom have also confirmed their participation.

The event is a must attend forCXOs, MDs, Heads of Digital Marketing, Digital Leads, Brand Managers & Marketers, Brand Owners, Agency Heads, Design Leads, Startup Founders, Venture Capitalists.

“Click Asia was born out of a passion for digital media and events, and we shall bring these two together in the upcoming events. The idea is to benefit from the value that the experts bring to the table so that practitioners and brands continue with the transformation process to be able to implement effectively.” commented Kavita Jhunjhunwala, Director, Click Media Pvt. Ltd (owner of the Click Asia IP).