Telenor India spreads the joy to reading

THE HANS INDIA |   Apr 21,2017 , 01:23 AM IST


With a mission of empowering societies, Telenor India spreads the joy of reading amongst children to celebrate ‘World Book Day’. Under the  ‘Book for Smiles’ campaign, Telenor collected around 7000 old books from employees and customers by setting up collection boxes across its offices and select Telenor stores, recently. This is the second consecutive year wherein Telenor partnered with the Food 4 Thought Foundation and the books collected will be used to set up 10 new libraries in schools across India. 

On this occasion, Shrinath Kotian, Circle Business Head – AP and Telangana, Telenor India said, “Books are considered to be a child’s best friend and through this campaign we aim to spread the joy of reading within children. We strongly believe that every book donated will have an impact on enhancing the literacy levels amongst children and shall further instill the habit of reading which is critical towards acquiring knowledge.

This campaign has made accessibility of books easier for children and provides great opportunity to everyone who is willing to contribute in enhancing child education.” “Knowledge is the key to create a developed society, as without the enlightened citizens, the future is bleak. Our children need a reading revolution; a revolution that we intend to fuel by giving our children an access to books.

We are proud to have the support of Telenor in this journey and we are thankful to them to continue this campaign from last year which saw a great success. We are eager to spread the same level of excitement this year as well,” said Madhavi Sharma, Director, Food 4 Thought Foundation. In a world dominated by technology and screens, reading is more important than ever as it is the only way for children to relax. 

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