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Hospital launches ‘Horn Don’t Maadi’ campaign
In Short
Dr Sharan Shivaraj Patil, Founder and Chairman, SPARSH Group of Hospitals, said the campaign encourages people to pause before honking unnecessarily.

Bengaluru: SPARSH Hospitals has launched ‘Horn Don’t Maadi’, a World Heart Day 2026 campaign urging motorists to reduce unnecessary honking and promote calmer commutes. The initiative highlights how repeated traffic noise and everyday stress can affect wellbeing and cardiovascular health.
Dr Sharan Shivaraj Patil, Founder and Chairman, SPARSH Group of Hospitals, said the campaign encourages people to pause before honking unnecessarily. Cardiologist Dr Ranjan Shetty said repeated exposure to stressful noise can contribute to the body’s stress response and chronic stress.
The campaign will include public sign-ups, community engagement, radio and social media activities, traffic polls, street interactions and doctor-led awareness programmes. It does not seek to eliminate necessary honking, but encourages motorists to use horns primarily when safety requires them.
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