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In an innovate measure which can prompt the audience to flock theatres, producer Param V Potluri announced that a viewer, who will watch his next, ‘Size Zero’, starring Anushka in the lead, in a theatre can walk away with a kilo gold.
In an innovate measure which can prompt the audience to flock theatres, producer Param V Potluri announced that a viewer, who will watch his next, ‘Size Zero’, starring Anushka in the lead, in a theatre can walk away with a kilo gold. Announcing this at a press meet in Hyderabad on Monday, he said, “The film’s ticket will carry a 11-digit number and the visiting audience can forward the number to 9545466666.
They will receive an acknowledgement message pronto. After the film completes three weeks at the box-office, we will shortlist 20 lucky winners. They will get to interact with Anushka, who will choose the lucky one.”
He also said that normal charges will be applicable to the message. “It is one of our initiatives to curb piracy and encourage audience to visit theatres. We will be coming up with more such measures with our future endeavours too. We want to be the best and biggest when it comes to filmmaking in India,” he said.
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