Zopper goes live on leading price comparison platforms
Taking forward its brand proposition of budget-friendly shopping solutions, Zopper, India’s largest hyperlocal marketplace, recently went live on leading price comparison platforms.
New Delhi: Taking forward its brand proposition of budget-friendly shopping solutions, Zopper, India’s largest hyperlocal marketplace, recently went live on leading price comparison platforms. The move will see Zopper’s platform listed as a hyperlocal e-commerce player with FindYogi, 91Mobiles, Mysmartprice and mypricedeals and other price comparison platforms.
Under the move, products listed on Zopper will now be available for viewing on price comparison platforms whenever a user searches for a product. Moreover, all the offers, discounts and other benefits listed on Zopper’s platform from the local retailers will also be featured as a part of the integration.
Speaking on the announcement, Mr Neeraj Jain, CEO & Co-founder, Zopper, said, “Zopper was conceived to curate the best prices for every shopping query by connecting online buyers with neighborhood offline retailers. The prices for most of the products on our platform are some of the most cost-effective prices available in the market today, be it online or offline. This move to integrate with price comparison platforms will help cement our position as the go-to e-commerce platform for the most pocket-friendly shopping solutions.”
Having married the convenience of online shopping with the trust factor of local brick-and-mortar stores, Zopper has established its niche as the most value-driven online marketplace. The latest move to integrate with price comparison platforms is expected to drive consumer adoption and merchant business by highlighting the savings online shoppers can make by using its services.