Meet Rohit Goyal : The Meme Mogul!!
'Data is the new currency!!' The latest trend is data and like every other vogue, only a few people with a vision got to make their mark on the spot.
'Data is the new currency!!' The latest trend is data and like every other vogue, only a few people with a vision got to make their mark on the spot. One such example is Rohit Goyal, CEO, and Founder of the AS MARKETING, one of the esteemed digital marketing firm in India.
Born in Panipat (Haryana), what Rohit has achieved is a dream for many in this competitive world. The 22-year old has reached the crescendo of success with his eminent digital marketing skills and appealing content forum.
Rohit Goyal is the man behind one of the largest and fastest-growing Indian meme pages on Instagram 'THE ADULT SOCIETY' (TAS) which has a current fanbase of over 4 million+ active users. The page celebrates a majority of the young audience who ages between 18-25 years old. One can easily estimate the popularity of his page by considering its follower count which includes many prominent Bollywood and social media stars like Arjun Kapoor, Malaika Arora and ace singers like B Praak to name a few.
The page has achieved this feat in less than 3 years (founded in 2016). The main reason behind the humongous success of his page is its relatable and sarcastic content.
Hailing from a business background, Rohit who has graduated in BBA last year, always wanted to do something different from the flow and that's why he decided not to join his family business and keep following his passion. Since college days he was deeply devoted towards analyzing the social media trends and the evolving digital market. In 2016, when the digital market was witnessing a lot of pattern changes, Rohit launched his page 'THE ADULT SOCIETY' not because of any business intentions but in order to provide people with a plethora of relatable and sarcastic content. Soon the page started to grow like wildfire and now it's one of the most prominent meme pages in circulation.
Following the viral insights and reach of his page, many renowned brands and organizations have tied up with TAS in order to run promotional campaigns for them and directing content on the platform that can be interesting and valuable for the audience. Rohit has run many such campaigns for major brands like Tik-Tok, HaloApp, Sony Music, TVF, T-Series and political organizations including Aam Aadmi Party amongst many others.
When asked about the reason behind his success at such a tender age, he proclaimed, "it's not a story of overnight success, I and my team work constantly every day to serve people with the funniest and relatable content. Moreover, he added that the credit for a major part of his success goes to the fans who always cherish and motivate him to work more harder in order to create the best pun of the ongoing trends!!"
Apart from the Instagram market, the digital sensation also holds an influential place on other social media platforms, including YouTube with his channel of the same name (THE ADULT SOCIETY) currently cherishing 35k subscribers.
Rohit is currently looking forward towards growing and strengthening his stature to new heights in the Indian digital market with the same vision of spreading happiness and value entertainment to the masses.
With such a sanguine leader who has no diversion in his vision and passion, it is not hard to evaluate how 'THE ADULT SOCIETY' has attained enduring appeal from viewers in such a short time. With his optimistic attitude, Rohit has proved that any idea can bore fruits of success when you believe in them and never stop investing your time and will on your dreams.