Live
- South Korea's ruling party leader cancels press conference amid calls for resignation
- AIADMK's big meet discusses 2026 polls, prospective alliances
- BJP questions Congress-Shiv Sena (UBT) alliance over Aaditya Thackeray's Savarkar-Nehru remark
- Maha Oppn to boycott customary CM tea meet, cites rising farmers' distress, atrocities against Dalits
- Mikheil Kavelashvili is new Georgian President
- He makes things look easy: Smith on 241-run partnership with Head
- Decline in TB cases & deaths in India ‘remarkable’, shows ‘political commitment’, says former WHO Director
- PKL 11: Delhi dedicates win over Haryana to ‘junior express’
- Cyclone kills 14 in French territory Mayotte
- 3rd Test: Head, Smith centuries flatten India on Day 2
Aamir is the face of Swachh Maharashtra
Aamir Is The Face Of Swachh Maharashtra. Maharashtra Chief Minister Devendra Fadnavis on Friday said association of Bollywood actor Aamir Khan with both \'Swachh Maharashtra\' and \'water conservation\' campaigns will help in effective communication of these initiatives.
.jpg)
Mumbai: Maharashtra Chief Minister Devendra Fadnavis on Friday said association of Bollywood actor Aamir Khan with both 'Swachh Maharashtra' and 'water conservation' campaigns will help in effective communication of these initiatives.
"Aamir is a brand communicator for cleanliness and drought -free state campaigns. Why should opposition object... he is a popular actor with social awareness and a good communicator who will ensure the message reaches the last person. The opposition should not adopt negative attitude. Sant Gadge baba remains an icon of the state," Fadnavis told reporters after a workshop to launch cleanliness drive of Konkan division with Khan here.
Earlier in the day, opposition NCP took a swipe at the BJP-led government for bringing in Bollywood superstar as the face of 'Swachh Maharashtra' campaign and removing the name of Sant Gadge Baba from the initiative. The actor recently spent six hours with officials to understand the drought situation and what the government intended to do through 'Jalyukt Shivar' (farm-level water conservation) scheme, Fadnavis stated.
He has now agreed to associate himself with the scheme because he believes he can serve the society by promoting awareness about making the state drought-free and garbage-free, the Chief Minister added.
The actor would travel to the villages selected by the government for 'Jalyukt Shivar' scheme, he said. A 'Swachh Maharashtra' fund would be set up, Fadnavis said, adding that allocation of 14th Finance Commission funds and inclusion of cities in smart cities plan would depend on participation of civic bodies in the Swachh Maharashtra campaign.
Speaking on the occasion, Khan said passion was necessary to make the Swachh Maharashtra drive a success.
"Passion is a necessary ingredient. The objective can be achieved through political will, administrative will and participation of general public.
"People are now ready to change and actively contribute in the process. We must not lose the opportunity to make Maharashtra waste-free, a model state in the entire country...My job is to create awareness about it," Khan said.
