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Hyderabad must widen investor base to go global
In Short
NAR-India Chairman Sumanth Reddy urges Hyderabad's real estate sector to expand beyond its traditional investor base and tap into global markets ahead of the upcoming IREC 2026 conference.

Hyderabad must widen investor base to go global
Hyderabad: Hyderabad’s real estate sector needs to look beyond its traditional Telugu investor base and expand into other domestic and global markets, rather than worry about a slowdown, said Sumanth Reddy Arani, Chairman, National Association of Realtors-India (NAR-India) and President, Hyderabad Realtors Association (HRA).
“The problem is not the slowdown; the problem is that we are not expanding into other markets,” Reddy said, citing Dubai as an example of how a real estate market can grow by expanding its reach beyond its local investor base and positioning itself as a global property destination.
He said Hyderabad’s property market continued to be driven largely by Telugu investors, unlike Bengaluru, which attracts buyers from Tamil Nadu, Kerala, Telangana, Andhra Pradesh, North India and other parts of the country. Hyderabad, too, needs to broaden its investor base and reach out to new markets, he said.
Sumanth Reddy said Indian developers and professionals were increasingly operating at global standards. “The next step is to build stronger international connections and create platforms that allow India to engage directly with global markets,” he said. There was strong demand for real estate in Hyderabad, though the market could not necessarily be described as being in a “boom”. The bigger change was in the profile of customers, he noted.
On the impact of unlimited FSI, Sumanth Reddy said it was putting pressure on the city’s infrastructure but was also one of the reasons Hyderabad’s property remained relatively cheaper than in other major metropolitan markets. He also said Hyderabad did not have significant unsold inventory. The period between completion of a project and handing over a property to the buyer should not be considered unsold inventory, he said.
The international conference itself is intended to strengthen such global linkages, with Collabathon designed to connect Indian projects with international professional networks and markets.
Shailender Singh, Chair, IREC 2026, said the industry was undergoing significant change driven by technology, capital, sustainability, changing consumer preferences and new approaches to urban development.
Dr MSN Reddy, Chairman and Managing Director, MSN Group, said Hyderabad was well-positioned to emerge as a leading global real estate destination. MSN Realty, he said, has over 4 million sq ft under construction and a roadmap to 20 million sq ft.
Reddy also cautioned homebuyers against investing in unregistered projects and urged them to buy only RERA-registered properties after checking the profile and track record of developers.
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