The Andhra Pradesh Pollution Control Board (APPCB) launched a campaign to promote environmental awareness among pilgrims during Krishna Pushkaralu. MP Kesineni Srinivas flagged off the Kala Jatha here on Monday.

As part of the campaign, Vibhuti Baburao and his troupe will stage street plays at major junctions in the city to educate pilgrims on dos and don’ts to protect the water of Krishna river and its environs from pollution during Pushkaralu.

APPCB Regional Officer E Satyanarayana and Zonal Officer BVNV Bhaskara Rao took the initiative in conduct of the awareness campaign to curb the river pollution.