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APSRTC receives national award for best branding
Andhra Pradesh State Road Transport Corporation (APSRTC) received national award for introducing new Ultra Deluxe Brand under the category of ‘Best Branding, Marketing and Communication Activities’ at a two day conference held on August 10 and 11 at Manekshaw centre New Delhi. The conference was organised by All India State Road Transport Undertakings (ASRTU).
Vijayawada: Andhra Pradesh State Road Transport Corporation (APSRTC) received national award for introducing new Ultra Deluxe Brand under the category of ‘Best Branding, Marketing and Communication Activities’ at a two day conference held on August 10 and 11 at Manekshaw centre New Delhi. The conference was organised by All India State Road Transport Undertakings (ASRTU).
The two-day conference was attended by bus manufacturers and spare part manufacturers. Experts from national and international transport submitted a written report after discussion on various transport-related topics.
APSTRC had received award in Best Branding, Marketing and Communications categories for introducing Ultra Deluxe Brands. A trophy and a cash award of Rs 2.5 lakh was received by APSRTC managing director Dr A Malakondaiah, Deputy chief mechanical engineer G Nageswara Rao and deputy chief mechanical engineer (Computers) Y Srinivas Rao.
ASRTU ED P Ananda Rao, ministry of road transport and highways (MoRTH) joint secretary Abhay Damle, MoRTH additional secretary Neena Nandan, UP transport principal secretary Aradhana Shukla and others were present.
