Richie Rich Mahesh Babu following Baahubali strategy for Srimanthudu

After 'Baahubali', everyone has realized the importance of film promotion. It was the fresh and innovative promotional strategies that made 'Baahubali' become a rage all over the country. Needless to say, it helped in securing huge profits for the producers.

Mahesh seemed to have understood this lesson well. Mahesh, who was not into promotion till his last film, is leaving no stone unturned to promote his upcoming film 'Srimanthudu'. Mahesh himself has come out of his shell and giving extensive interviews for all newspapers and TV channels.

The film director Koratala Shiva and leading lady Shruti Haasan are promoting this film in every possible manner. Mahesh took to his Twitter account to answer questions posed by his fans. There was also a special event organized by Uber Cabs to meet Mahesh and Shruti in a secret rendezvous.

With all these promotions, the film has got tremendous hype and also managed to do roaring pre-release business. Hope 'Srimanthudu' (Richie Rich) makes all the buyers Srimanthulu (Rich)!!!

By Satya Surya