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Over 43% Indians ditch diet while watching IPL
Over 43% Indians ditch diet while watching IPL. If there are two things Indians had to pick that would definitely be – food and cricket. But what happens when these two come together.
If there are two things Indians had to pick that would definitely be – food and cricket. But what happens when these two come together. More so, which city prefers popcorn to pizza, or roohafzah to cocktails? Groupon India’s exciting Food Premier League survey reveals all this and much more. Revealing the FPL survey results, Ankur Warikoo, CEO Groupon India says, “Our country is passionate about cricket; it’s almost like a religion.
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The other thing we’re all as passionate about is food. So, we decided to conduct a fun survey to discover the eating preferences and habits of our consumers from different parts of the country coinciding with the ongoing Indian Premier League season, and have uncovered some really interesting facts. All I can say is, read on!”
A cheesy match
Stuck in the kitchen during an on-going cricket match? Never! Majority of the fans are glued to their screen and prefer to order food (48 per cent) rather than cooking their meal or stepping out for a dinner/ lunch. Friends, sharing and lots of cheese…what’s not to like? No ‘cheesy’ surprises here – Pizza was voted as the most preferred meal while watching a match, beating other popular items like burgers and pastas, as well as a full course meal and finger food.
Watching cricket an expensive affair?
Not really.. Indians live up to their superb bargaining skills, and an ‘always on’ attitude when it comes to deals and discounts. 63 per cent of the overall respondents always check the web for discounts while ordering food and drinks to enjoy a value-for-money IPL match. Bangalore (36 per cent), Hyderabad (37 per cent) and Chennai (30per cent) emerged as big spenders.
Getting high on cricket
When the passion for cricket and love for food comes together, Indians jump into an emotional buzz. They don’t need alcohol to enjoy the match as 76 per cent of Indians confess that cricket is enough to give them a high.
Bowled over by food
The cricket syndrome emerges victorious over the healthy diet, as over 43 per cent respondents accepted that they munch on anything - without thinking about calories, while watching a match. Only 25 per cent voted that they follow their diet strictly, and 31per cent don’t believe in diets at all!
