Ludo' makers create history

The makers of the movie have gone ahead and applied for registering the film's title 'Ludo' as a trademark, as an entertainment idea after sensing its strong potential of building a franchise around the movie/concept.

Co-producer Nandini Mansinghka of Idyabooster says, "To acquire/own a film title, one needs to register it with a film association, in this case we have done with EIMPA (Eastern Indian Motion Pictures Association). But that's not enough in case of a dispute. If one trademarks the title, which is registering it with the government, it protects our interest and refrain others in the country from using it (in that category) as a film name."

The film features the sensuous Rii Sen, Joyraj, Subholina, Ronodeep, Ananya and Soumendra. Q and Nikon are already looking forward to a sequel, especially after the strong buzz the film has created at Cannes Festival this year.

LUDO is the latest film by director Q and Nikon. Q is known for the critically acclaimed and controversial film GANDU, which was banned from a theatrical release in India but became a cult phenomenon, both in India and across the globe. Q's films have always found festival and critical appreciation internationally, with BBC calling him the 'most subversive Indian filmmaker'. His latest film, TASHER DESH, premiered in Rome and has been received very well.

Nikon is Q's collaborator and editor, an alumnus of SRFTI and Emily Carr, Vancouver. He has edited TASHER DESH, BISHH and LOVE IN INDIA.

The movie stars the vivacious and beautiful actress Rii, who plays a character yet to be seen on the Indian screens.

The film is being produced by Celine Loop (OverdoseJoint) and Nandini Mansinghka (Idyabooster).

LUDO is being made under the banner of OverdoseJoint, Q's production house, a progressive art platform making original films, music and design and is co-produced by Idyabooster and Starfire Movies.

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