Family AD film: Mahesh Babu pockets Rs 6 crore?

Superstar Mahesh Babu is the most-sought-after star for brand endorsements and he is ahead of his arch rivals in T-town. Now, he has shot an advertisement with his entire family to promote a real-estate firm.

"Mahesh Babu would have pocketed Rs 6 crore since he has to convince his whole family because they are coming together to act for the first time.

Apparently, the ad's reach is bound to reach beyond Mahesh fans and with the family bonding is well-established in the promo, the brand is going to reap benefits," says a celebrity manager.

Usually, 'Srimanthudu' star charges anywhere between Rs 3 to 4 crore for retail brands but this time he has upped the ante and fattened his bank balance, adds the manager.

Nontheless, around a week ago, a photograph of superstar Mahesh Babu, his wife Namrata and children Gautam and Sitara made a huge splash on the Internet.

And it's time for the first ever video outing of the Ghattamaneni family. Mahesh took to Twitter on Thursday morning and released an ad film which he and his family shot for recently.

The ad was made for a real estate firm, for which Mahesh has been a brand ambassador for a long time.

Apart from fans, even Mahesh is excited about the ad, as this is the first time he has collaborated with his entire family for an advertisement commercial.