Flashback 2016: 5 Most Searched Hatchbacks On CarDekho

Despite a slew of SUV launches in 2016 ranging from heavyweights Endeavour/Fortuner to Maruti’s blockbuster compact SUV, Vitara Brezza, Indians’ love affair with hatchbacks remained strong. The popularity can be explained by the fact that over 50 per cent of the cars sold in India last year were hatchbacks. No wonder then they were also among the most searched lot online, especially on CarDekho!

As in recent years, 2016, too, saw its fair share of new hatchback launches starting with Mahindra’s rugged-looking crossover hatch, KUV100, followed by Tata’s stylish and value-packed Tiago, which has given the home-grown automaker a much-needed fillip in terms of sales. French auto major Renault also upped its game equipping the Kwid with a larger 1-litre engine and an automatic option. But which hatches were you most inquisitive about? Does it figure in CarDekho’s list of the five most searched hatchbacks of 2016! Read on…

5. Tata Tiago

32.5 Lakh Pageviews

Tata’s poster boy is currently attracting a waiting period – something that’s being seen after a long time on any Tata product. The Tiago is loaded to the gills, endorsed by footballing icon Lionel Messi, and is priced aggressively, which raises its attractiveness. Tata will soon introduce an automated manual transmission option with the Tiago, which will further increase its sales and popularity. It has garnered nearly 32.5 lakh page views on CarDekho so far, securing the fifth position.

4. Maruti Suzuki Swift

36.5 Lakh Pageviews

This nameplate undoubtedly made the premium hatchback concept popular in India. Though it now sits below the Baleno, it was the first successful premium hatchback of the country. Despite being in business for over a decade, monthly sales of the Swift continue to rise 10-15k year-on-year, indicating how popular it is. With the third-gen model revealed recently, the Swift’s popularity we reckon is set to shoot over the roof. We know it will, for the Swift received nearly 36.5 lakh clicks this year on CarDekho!

3. Maruti Suzuki Baleno

55.6 Lakh Pageviews

Launched late 2015, the Baleno has been a runaway success selling neck and neck with the popular Hyundai Elite i20. Maruti is set to introduce the Baleno RS, featuring a 1.0-litre Boosterjet turbo petrol motor soon making it the first turbocharged petrol-powered Maruti Suzuki in the country. Affirming its popularity, nearly 55.6 lakh viewers have searched the model for information on CarDekho in 2016.

2. Mahindra KUV100

58.7 Lakh Pageviews

Mahindra’s second innings in the hatchback segment, after the failed attempt with the Verito Vibe, came in the form the KUV100, featuring mini crossover looks. The KUV100 also debuted Mahindra’s brand-new, three-cylinder 1.2-litre petrol and diesel motors. This vehicle, which Mahindra calls ‘the young SUV’, secures the second spot with more than 58.7 lakh hits on its model page in 2016.

1. Renault Kwid

81.7 Lakh Pageviews

This hatchback changed the fortunes of Renault India overnight with features never before seen in the segment such as a touchscreen infotainment system, navigation, digital speedometer, etc, and the phenomenal space (read: 300 litres of boot space) it offered considering its price range. With the recent addition of a 1.0-litre petrol engine and Renault’s Easy-R automated manual transmission, the Kwid is expected to cross even greater heights both in terms of sales and pageviews on CarDekho. The Kwid has received over 80 lakh pageviews making it not just the most searched hatchback on CarDekho but also the most searched car overall on our site! To put things in perspective, the second most searched car on CarDekho was the Maruti Suzuki Vitara Brezza – trailing a healthy 20 lakh pageviews behind the leader.

Source: cardekho.com