Apple looks to return to head of class in education market
Apple is hoping to return to the head of the class in the competition to get high-tech products into US classrooms.
CHICAGO: Apple is hoping to return to the head of the class in the competition to get high-tech products into US classrooms.
The trend-setting company is expected to provide more details about its renewed emphasis on education Tuesday at a Chicago high school. The curriculum may include a lower-priced iPad and a variety of services tailored for students ranging from kindergarten through high school.
Apple is trying to regain ground lost to rivals Google and Microsoft during the past few years.
Google has emerged as the education leader in the US market, thanks largely to laptop computers running on its Chrome software. Some of those so-called Chromebooks sell for USD 200 to USD 250 while the cheapest iPad currently costs USD 329.An even-lower priced iPad could help Apple teach Google a lesson.