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ICFAI Business School bags Outstanding Case Writer Award

ICFAI Business School bags Outstanding Case Writer Award
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The highly prestigious Outstanding Case Writer award was presented to the ICFAI Business School IBS faculty members at the inaugural Case Collection...

Hyderabad: The highly prestigious ‘Outstanding Case Writer’ award was presented to the ICFAI Business School (IBS) faculty members at the inaugural Case Collection Managers Meet held at Park Hyatt, Hyderabad on Friday.

The Case Collection Managers’ Meet was held in India (Hyderabad) for the first time and was attended by representatives from IIM Ahmedabad, Indian School of Business, BIMTECH, and so on. Dr. Purkayastha was the key note speaker for the event and shared his insights on how to write award-winning cases.

Richard McCracken, the Director of the UK-based The Case Centre, an independent home of the case method, gave away the award. Dr. J Mahender Reddy, the Vice Chancellor of ICFAI Foundation for Higher Education attended the event.

The case "Breaking the Code of Silence", written by Syeda Maseeha Qumer, Dr. Debapratim Purkayastha, and Dr. Vijaya N. Zinnoury (University of Denver, USA) won the award. To win the 'Outstanding Case Writer' award, one has to stave off competition from the best case writers in the world, as the case can be about any management topic cutting across disciplines.

IBS’s winning case deals with the highly topical issue of sexual harassment in the workplace and allows instructors to bring critical issues to the classroom and also help find solutions. Richard McCracken said that the case predates the ‘Me Too’ movement, which is a hot topic now globally, and as such, is a highly deserving winner.

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