MTR Foods unveils with a spicier palate

MTR Foods has launched a new variant of one of its highest selling products Sambar powder. The variant called Spicy Sambar Powder promises to add a spicy kick and variety to meal for the consumers in Telangana and Andhra Pradesh.

This was launched after extensive research done with 1500 consumers across the two states. It was found that a large section of consumers prefer a spicier Sambar and use their own recipes made of spices and other masalas to make a sambar powder that suits their tastes.