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Top platforms for those venturing into entrepreneurship
Entrepreneurial talent is one available in abundance, and as business operations expand with the advent of new branches, it is necessary for efforts to be channelised in the right direction.
New Delhi: Entrepreneurial talent is one available in abundance, and as business operations expand with the advent of new branches, it is necessary for efforts to be channelised in the right direction.
In the recent past, an increasing number of individuals are venturing into the business space by setting up their own startups or joint ventures. However, it is important for one to have a strong business plan and marketing strategy chalked out to bank upon.
In this regard, here are some platforms helping rookie entrepreneurs start out right:
Inmobi
It is a global mobile advertising and discovery platform that reaches over 1.5 billion mobile devices worldwide. The platform enables consumers to discover new products and services by providing contextual, relevant, and curated recommendations on mobile apps and devices.
AerServ
Inventory and audience management technology firm AerServ is looking to help mobile publishers and advertisers embrace the higher engagement rates of native advertising with a new ad platform called AerNative, offering in-app mobile video and banner ads. Publishers and app developers can use AerServ's new mobile native platform to customise and serve mobile native ads within mobile apps or on websites.
AdColony
It is a premium video advertising network, which provides advertisers and brands with an engaged and responsive audience and offers monetisation solutions to publishers and developers. The company incorporates technology into its solutions, particularly the proprietary-based Instant-Play HD video ads
POKKT
It is a smartphone advertising platform that specialises in in-app video ads and uses this reward method where users of a gaming app. This approach elevates the engagement between a brand and its consumers, leading to better ad performance and higher returns on investment.
Pulp Strategy
It is a full-service interactive, digital communications and technology agency, transforming solutions with creative storytelling that translates into effective data-driven marketing initiatives of scale in the humanised digital era. Pulp Strategy designs and implements strategies addressing commerce-critical marketing challenges for brands and create effective solutions that focus on transformational long-term relationships with consumers for clients.
