Calendar Girls actress Avani Modi Indo-American parade at India Square on Iselin

For nearly two decades, the​ Indian Business Association ("IBA") has served the New Jersey Indo-American community. The IBA is proud to continue a history of representing the small businesses on and surrounding Oak Tree Road and serving as a voice for thousands of Indo-Americans that call New Jersey home.

The parade, organized by the Indian Business Association (IBA) on 9th Aug 2015 ​​commenced in Edison and concluded on India Square, in Iselin. The parade route, more than a mile long, was filled with spectators, in many instances three and four rows deep.

The largest parade to date, the festivities included marching bands, over 20 floats and dozens of walking groups.

Six Bollywood stars, including talk show host Rich Anirudh and “Calendar Girls” Avani Modi, attended the parade. Rounding out the galaxy of celebrities were Prachee Shah, Madalsa Sherma, Sameksha Singh, and Sujata Mehta.

They were joined by an assortment of state wide elected officials, including Congressman Frank Pallone, State Senators Ray Lesniak and Sam Thompson, Assemblypersons Craig Coughlin, Patrick Diegnan, and Nancy Pinkin, Middlesex County Freeholder Ken Armwood, and Newark councilwoman Gayle Chaneyfield-Jenkins.
Leading the political delegation were Edison Mayor Tom Lankey and Woodbridge Mayor John McCormac.

The highlights included the floats by the Edison Democrat Organization, Air India, TV Asia, Oxigen, Investors Bank, and the SriVari Balaji Temple. Over 100 New Jersey based organizations participated. There were several dance groups as well.

The success of today’s parade is due to the efforts of many, including our sponsors and volunteers” said Dhiren Amin, president of IBA. “This was so amazing, a real tribute to India” added Ms. Anirudh. Ms. ​Avani ​Modi commented that she realized that “no matter where Indian immigrate to, they continue to be filled with passion for India.”