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Novel Awareness Campaign by reliance
Novel Awareness Campaign by reliance. As part of its awareness campaign regarding the misapprehensions on cell tower radiation, Reliance Jio Infocomm Ltd. (RJIL) is running a novel programme \'Burrakatha\' during the ongoing Godavari Pushkaralu in East and West Godavari Districts of Andhra Pradesh. Artistes are communicating and connecting with audiences through colloquial language and well-timed comedy.
As part of its awareness campaign regarding the misapprehensions on cell tower radiation, Reliance Jio Infocomm Ltd. (RJIL) is running a novel programme 'Burrakatha' during the ongoing Godavari Pushkaralu in East and West Godavari Districts of Andhra Pradesh. Artistes are communicating and connecting with audiences through colloquial language and well-timed comedy.
The campaign – going on at Rajahmundry, Narsapuram and Kovvur - is organised in association with Reliance Foundation and Emerging Media Group. In addition, Reliance Jio is educating and engaging people on its 4G mobile services and benefits, through these shows.
Reliance Jio Infocomm Limited (RJIL), a subsidiary of Reliance Industries Limited (RIL), is also setting up an entire digital ecosystem. This consists of Pan-India high speed data network, specially designed devices to run on this network, a wide variety of app - from news, entertainment, payment, business, healthcare and education - and rich content.
RJIL has 2300MHz spectrum across the country and 800MHz or 1800MHz or both in 20 out of total 22 circles in the country. They plan to use this spectrum to provide seamless 4G services using LTE. Jio is currently in the pre-launch testing and stabilization phase of this large and complex network.
Over the next few months, Jio will initiate an extensive beta launch involving millions of friendly customers across markets. This beta program will be upgraded into commercial operations around December this year.
