Rana Daggubati is year’s Most Sensational Celebrity

Actor Rana Daggubatihas replaced Kriti Sanon to become the most sensational celebrity to search for across Telugu cinema online in 2016, according to Intel Security.

The McAfee Most Sensational Celebrities study now completes a decade globally and has helped uncover pop culture icons including Tollywood celebrities that have generated risky search results, which could expose fans to viruses and malware while searching for the latest information online.

This year’s list saw Rana Dagubatti of Baahubali fame,ascend to the top position (from No. 14 last year) replacing Kriti Sanon who is now No. 4 in the list (from No. 1 in 2015). Ravi Teja is No. 02 in the list (retaining his position from 2015) and is followed by Vaani Kapoor at No.03 (new entrant in the list).

With the increasing penetration of broadband, consumers rely on the internet to find more information such as award and TV shows, movie premieres, album releases, celebrity breakups and more.

The study, published by Intel Security, highlights the various ways hackers can take advantage of consumer interest around several facets of Telugu cinema news and entice unsuspecting fans to visit sites loaded with malware that can steal passwords and personal information.

Accordingly, it emphasises on the risks of their online behavior and how to best protect themselves from potential threats

“Cinema and celebrity culture continue to be synonymous with Indian consumers.” said Venkat Krishnapur, head of R&D operations for Intel Security’s India Development Centre.

“Cybercriminals are increasingly targeting consumers who access information-on-the-go, without considering the potential security risks online around celebrity interest.

We at Intel Security remain committed to creating a positive online experience by educating and protecting the Indian consumers.”