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Smart way to rein in drunk drivers
In a move to achieve zero drunk driving in the State, various stakeholders in collaboration with the Telangana government launched a new initiative on Thursday.
A project titled ‘Drink Safe and Smart Ride’ was launched in the city on Thursday to achieve zero drunk driving
Hyderabad: In a move to achieve zero drunk driving in the State, various stakeholders in collaboration with the Telangana government launched a new initiative on Thursday. The pilot project which is aimed at eliminating drunken driving incidents and spreading awareness about road safety was launched in the State capital.
The programme, ‘Drink Safe and Smart Ride’ aims to achieve ‘Zero DUI’ (driving under the influence). “Telangana is the first State in the country to adopt and implement this Mission Smart Ride initiative in collaboration with various stakeholders – the government, insurance companies, corporate houses, taxi service providers and restaurant operators to ensure Zero DUI,” according to B Nanda Sandilya, CEO and founder of Mission Smart Ride.
This initiative is a framework to introduce anti-DUI policy combined with procedures and products to offer services, intelligent applications and integrated tools and infrastructure to enable Zero DUI. The service will be available for customers at various establishments within Telangana, where liquor is served.
The mission integrates with an intelligent ‘One Touch’ call routing application which provides call forwarding service to the nearest cab service, Sandilya said. “The Mission Smart Ride for Zero DUI will include services like enabling integration of insurance applications with major cab service providers and establishing automated call forwarding to the nearest taxi services from the calling area.”
Speaking on the occasion, Telangana IT Secretary Jayesh Ranjan said, “This initiative aims to eliminate DUI incidents by promoting responsible drinking habits and improve road safety.” The project uses technology to address gaps and reduce the incidents of DUI in Telangana by deploying various smart products, services and solutions, according to Ranjan.
The mission also encompasses structured awareness programmes for parents and students, identifying the DUI patterns and townships or highways with most drunken driving incidents in order to achieve Zero DUI in the State.
