ADAM course for women

The country’s largest luxury car manufacturer Mercedes-Benz continued its contribution to the government’s ‘Skill India’ initiative by signing an MoU with Maharshi Karve Stree Shikshan Samstha, for conducting its highly coveted flagship CSR endeavor- Advanced Diploma in Automotive Mechatronics (ADAM) programme. Reinforcing its commitment towards making the educated youth of the country employable, Mercedes-Benz’s inks it’s first-ever association with an all-women’s college to commence the one-year Advanced Diploma in Automotive Mechatronics course.

Santosh Iyer, vice-president-customer service & corporate affairs, Mercedes-Benz India said, “At Mercedes-Benz we pride ourselves in the diversity of our employees and capitalise on the different experiences, skills and perspectives they have. Back in 2005, Mercedes-Benz was one of the first companies to make diversity management a key part of the corporate strategy. In continuation of that strategy, we are extremely proud of our collaboration with an all-women’s college in India.

With this association, Mercedes-Benz is extending its commitment to promote diversity and open the doors of automotive mechatronics for women aspirants. Recently we launched “She’s Mercedes” a global initiative by Mercedes-Benz to recognise and celebrate the accomplishments of women in all walks of life. As the leaders in the luxury automobile industry, we want to break the stereotype associated with women in this sector and want more women to join the workforce.”