Made in India iPhone 15 set to enter market soon

Apple iPhone 15
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Apple iPhone 15 

Highlights

Foxconn likely to commence iPhone 15 production in India at its Sriperumbudur facility in Tamil Nadu under ‘Make in India’ initiative

New Delhi: In another push to its India manufacturing dream, Apple maker Foxconn is all geared up to start the local production of the next-generation of iPhone 15 at its Sriperumbudur facility near Tamil Nadu faster than ever, as the company doubles down on the ‘Make in India’ initiative.

Sources close to the development told that Apple aims to deliver locally-assembled iPhone 15 as soon as it is launched globally in the middle of next month, in order to narrow the launch-to-availability gap and increase its exports from India to other nations. According to sources, a small set to ‘Make in India’ iPhone 15 units are likely to be exported to other countries within a short span of time from its global launch. Other Apple suppliers in India like Pegatron and Wistron (being acquired by the Tata Group) will also assemble iPhone 15 as soon as possible, they added. Bloomberg was first to report about the development.

Last year, Apple started assembling iPhone 14 at the Foxconn facility in India in September, a first in years when a new iPhone was assembled within weeks of its global launch in the country.

This time, the deadline has further been shifted to nearly a month early, so that the locally-assembled iPhone 15 can go on sale in the country at par with global right before the festive season, as well as can be exported fast.

Earlier this month, Apple CEO Tim Cook announced the company has set a June quarter records in India, driven by the robust sales of iPhones. During the company’s fiscal 2023 third quarter results, Cook said that the performance of “our new stores in India this spring exceeded our expectations”.

On a specific question on the potential of India, Cook said: “You know we did hit a June quarter revenue record in India and we grew strong double digits. We also opened our first two retail stores during the quarter and of course it’s early going currently, but they are currently beating our expectations in terms of how they are doing”.

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