Chicken price sky rockets

Chicken price sky rockets
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Highlights

For the first time in recent years, the price of chicken increased to Rs.240 in Vijayawada city. Nearly two weeks ago, the chicken price was only Rs.170 a kg. However, with the rising of temperature levels up to 45 and 47 degrees in Krishna district, lakhs of birds died unable to bear the scorching heat.

Price rise from `170 to `240 a kg in two weeks
Vijayawada: For the first time in recent years, the price of chicken increased to Rs.240 in Vijayawada city. Nearly two weeks ago, the chicken price was only Rs.170 a kg. However, with the rising of temperature levels up to 45 and 47 degrees in Krishna district, lakhs of birds died unable to bear the scorching heat.

Poultry farmers are also not able to supply the birds to the traders due to the deaths. On the other hand, the farmers are not able to protect the hapless birds and take measures to save the birds by arranging water coolers in the hot sheds.

Poultry farmers rear two kinds of birds broiler and layer varieties. Broiler is exclusively for eating and supplied to the hotels, restaurants and over 500 retail outlets in and around Vijayawada city.

Due to rising temperature levels between 5000 to 7000 birds die every day in Krishna district alone. Similarly, lakhs of birds are dying due to sultry weather conditions. In this backdrop, chicken supply has drastically fallen to the hotels, restaurants in the city.

On Monday, chicken was sold at Rs.240 per kg in retail outlets of the city. More than 500 chicken shops are in and around Vijayawada city. The traders were left without business as buyers are not coming forward to purchase at exorbitant price.
Two weeks ago, the price was only Rs.170 a kg said M Bahadur, a chicken trader at the Mahanti municipal market located in Besant Road. Mahanti market is one of the biggest markets for fish, prawn, chicken in the city. Chicken traders were left without business on Saturday and Sunday too due to lack of buyers.

Interestingly, consumers seem to be showing less interest to take non vegetarian food in this summer. Instead consumers are giving priority for taking drinks and ice creams. Ice cream parlours and cool drinks shops are witnessing heavy rush these days.

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