KTM plans 75 showrooms in FY17

KTM plans 75 showrooms in FY17
Highlights

Austrian sports bike maker KTM will continue its fast-paced network expansion in India by opening 75 shows room during FY17 and thereby taking the outlet count to 350. 

To increase market share in premium sports bike segment in Hyderabad

Hyderabad: Austrian sports bike maker KTM will continue its fast-paced network expansion in India by opening 75 shows room during FY17 and thereby taking the outlet count to 350.

The iconic two-wheeler brand in which Bajaj Auto Ltd has 47 per cent stake on Tuesday opened new outlet, the 262nd one overall, in the city. “We will expand our footprint to 275 outlets by March this year and add another 75 showrooms in next fiscal, taking the total to 350 showrooms,” Amit Nandi, Senior Vice-President, Probiking, Bajaj Auto Limited, told media here after inaugurating the new showroom.

With the new one, KTM has nine showrooms in the city and so has no immediate plans to expand the network here. “Our market share in premium sports bike segment in Hyderabad is around 50 per cent now and with the new outlet, we expect this to increase to 60 per cent as the city is home to a large number of racing enthusiasts,” Nandi said.

KTM, which forayed into India in 2012 with its entry-level sports bike KTM Duke 200, has sold 23,000 units in the domestic market in the 2014-15 fiscal, a 35 per cent growth over the previous year. It is looking to close the current fiscal with sales of 30,000 units.

“We have 35 per cent market share in the sports motorcycle segment which is pegged at 1.2 lakh units and growing at 15 per cent annually in the country,” he added. Meanwhile, KTM is likely to start manufacturing Husqvarna’s volume bikes Vitpilen and Svartpilen at the Bajaj-KTM Chakan plant from next year, primarily to cater to the European market.

However, the motorcycle maker, which had acquired Husqvarna AG from the BMW Group and renamed it Husqvarna Motorcycles GmbH in January 2013, has no immediate plans to introduce the brand in India.

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