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Father sentiment clicks at T-town box office
T-town stars seems to have given up pursuing their personal or professional goals and began chasing the dreams of their onscreen fathers in hit films like Nananaku Prematho, s/o Satyamurthy, Run Raja Run and to some extent even Srimanthudu to enable action heroes jr NTR, Mahesh Babu, Allu Arjun and Sharwanand to mellow down to attain the boy-next-door image.
Hyderabad: T-town stars seems to have given up pursuing their personal or professional goals and began chasing the dreams of their onscreen fathers in hit films like Nananaku Prematho, s/o Satyamurthy, Run Raja Run and to some extent even Srimanthudu to enable action heroes jr NTR, Mahesh Babu, Allu Arjun and Sharwanand to mellow down to attain the boy-next-door image.
- Jr NTR, Allu Arjun and Mahesh Babu are pursuing the dreams of their onscreen fathers to strike rich at the box office
- Father senti-dramas have made yesteryear heroes Rajendra Prasad, Jagapathi Babu, Saikumar and Prakash Raj sought after actors
If NTR uses his brain over brawn to settle scores with his father’s enemy Jagapathi Babu in Nanaku Prematho, Allu Arjun becomes a pauper to safeguard the idealism of his father Prakash Raj in S/o Satyamurthy and even risks his life, to retrieve the property from a ruthless villain, whereas Sharwanand traps his father’s bête noire in Run Raja Run with his scheming intellect.
"It’s true that some big stars are shedding their angry-young man image and doesn’t mind shedding few tears to win the hearts of the characters in the film as well the audience to strike gold at the box office," says director Chandra Siddharth who feels Mahesh Babu’s and Pawan Kalyan are showcasing histrionic skills by choosing such softer roles.
“Pawan Kalyan and Mahesh, who used to rely on action roles, altered their image a bit and added family audience to their existing fan following of youth, masses and their senti-dramas rocked box office,” he adds. After decades-old mother and sister sentiments, T-town stars are now exploring father sentiment and the new trend has made yesteryear heroes Rajendra Prasad, Jagapathi Babu, Saikumar and Prakash Raj much-sought-after actors who are demanding remuneration in between Rs 80 lakh and Rs 1.5 crore per film.
“Surely these yesteryear heroes are having a good time and are fattening their bank balances. These actors have attained a respectable image in the last few decades, so when they appear as onscreen dads to young heroes, they add loads of value,” says director Devi Prasad who feels that this father-sentiment movies are seasonal.
“In 90's and 2000 we have seen films on mother sentiment and subsequently sister and brother sentiment was played up. And now fathers are hogging the limelight, but it will soon fade away,” adds Devi Prasad. Filmmakers are roping in directors like Bheemaneni Srinivasa Rao and now Devi Prasad will be making his debut as a strict father in untitled film being produced by Nara Rohit. “I have turned into an actor since it’s a well-etched father’s role and I am enjoying the new experience,” concludes Devi Prasad.