Urban Factory enters the Hyderabad

Urban Factory enters the Hyderabad
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Highlights

Urban factory, a US-based apparel brand has entered India and making Hyderabad the country head office for the brand. UF recently launched its collection of 30 garments at the Bangalore Fashion Week. 

Urban factory, a US-based apparel brand has entered India and making Hyderabad the country head office for the brand. UF recently launched its collection of 30 garments at the Bangalore Fashion Week.

The collection is divided into four themes, Indigo Blue - encompasses different tones of blue in the garments with straight line cuts and geometrical prints, whilst being comfortable and fashionable;

Nature Sage - brings out the natural colours that stand outstanding with leather details giving an exotic look; Mosaic Tiles – plays around with mosaic prints with lace details for more feminine and sophisticated look,

and Belle de Jour - provides for a more festive occasion through romantic-era inspired flares and tones. The collection is available online and will soon be available in different stores in Hyderabad too.

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