Sankranti festivities on a grand scale

Shops selling kites and accessories in the city have replenished their stocks expecting a steep increase in demand this time as the State government has released special funds for Sankranti Sambaralu

Kite flying is a tradition of Sankranti. Children and adults show great enthusiasm to take part in the custom. Generally the demand for kites soars high during the festival time. Kite makers come up with an array of designs and shapes every year in accordance with the changing trends to make a quick buck. The sale of kites, cherkas and manja is at its peak during the season. Kite festivals at some places are major tourist attractions.

All the shops selling kites and accessories in the city have replenished their stocks expecting a steep increase in demand this time as the State government has released special funds for Sankranti Sambaralu to uphold the rich culture and heritage of Telugu speakers. Kites, usually priced between Rs 50 and 300, are also used as decorative items to create the traditional ambience. Kites imported from China however are a bit expensive.

V Ravi, a fancy show owner in Patamata, said, “Usually, the demand for kites is high from November to February. Starting from Christmas, children throng to buy kites and frenetically engage in flying kites. Generally, half-yearly vacation for schools also falls in the period. Hence, children enjoy kite flying. For Sankranti, we get a new stock of kites in vibrant colours and different themes depending on the current trends to attract children and youth.”