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18th Intentional Children’s Film Festival: Govt should help makers of children’s films
‘Govt Should Help Makers of Children’s Films’, Values in Children, Intentional Children’s Film Fest. Says Sai Prasad, producer of ‘Sneha Yatre’. “Children are no longer heeding to parents and teachers. HRD ministry, through a survey, has concluded that cinema is the best way to imbibe values in children,” .
Says Sai Prasad, producer of ‘Sneha Yatre’. “Children are no longer heeding to parents and teachers. HRD ministry, through a survey, has concluded that cinema is the best way to imbibe values in children,” he adds
Sai Prasad, producer of ‘Sneha Yatre’ (Journey of Friendship in English), which has been selected for the ongoing 18th Intentional Children’s Film Festival (ICFFI), says that government should step in and play an active role in helping out filmmakers who want to associate with children’s films. “Most children’s films have values and ethics imbibed in them and it should be the duty of government to encourage such films. Moreover, there are no takers for children’s films, be it in the distribution arena or in the satellite rights arena,” he says ahead of his film’s screening on November 17 in Hyderabad.
Once a journalist, Sai, a native of Hyderabad had to venture into films because he felt the information is not reaching every part of the society. “I’ve made films on education and rural employment and did my bit to the society,” he says and adds, “Children constitute 50 per cent population of the country and they will play an active role in the society tomorrow. They no longer heed to parents and teachers. HRD ministry, through a survey, has concluded that cinema is the best way to imbibe values in children.”
‘Sneha Yatre’, a story of two students with different backgrounds, sees Nasser, Pavithra Lokesh, Harshita and Praful in the lead roles. “It has been selected for the Dhaka International Film Festival too. It will be screened in the non-competition category at ICFFI. We are planning to make a Telugu version if government decides to support us,” he confides.
He also hopes the government lends a financial support to his film so that it can reach a wider audience. “Shot in film format, it will meet children’s expectations. Besides giving us financial support, Karnataka government liked the film so much so that they have written to schools to screen the film. Every state government should make it a point to distribute children’s films either through DVD form or through Blue Ray form to their children.”
A supremely confident girl for her age, child actor Harshita, a Class IX at Gautami Vidya Dhamam, Hyderabad, relives her selection for the movie. “One fine day my mom, to my surprise, came to me and said that we were headed for shooting. I had a great time shooting by the Kaveri coast in Karnataka. Sai uncle ensured that I was always comfortable on location. Though the language was alien to me, I got a hang over the language in the process.”
Seen as a child artiste in notable Telugu flicks like ‘Ananganaga O Dheerudu’, ‘Nuvvostanante Nenondantana’, ‘Arya’ and ‘Bhadra’ among other 24 films, she doesn’t see herself as an heroine in the industry.
“I don’t have any such ambitions. I’m keen on exploring science,” she smiles as she poses for the shutterbugs.
