Letv to make its India debut on January 5

Letv to make its India debut on January 5
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Highlights

Letv, the Chinese smartphone brand is expected to launch its smartphones in India on January 5. The company had entered smartphone manufacturing just half a year ago. Letv’s smartphone portfolio includes devices like Le 1, Le 1s, Le 1 Pro, Le Max and Le Max Sapphire Edition. Letv also manufactures televisions and other peripherals like routers and audio devices.

Letv, the Chinese smartphone brand is expected to launch its smartphones in India on January 5. The company had entered smartphone manufacturing just half a year ago.

Letv’s smartphone portfolio includes devices like Le 1, Le 1s, Le 1 Pro, Le Max and Le Max Sapphire Edition. Letv also manufactures televisions and other peripherals like routers and audio devices.

Like many other Chinese smartphone vendors, Letv also claims its smartphones to be flagship killers. Letv smartphones run EUI based on Android Lollipop. Letv’s smartphones have been about bezelless design and extensive detailsof metal.

Letv also makes internet connected devices, designs interfaces and its website LeMall.com is one of the fastest growing e-commerce site in China. With QiKU’s India entry recently, it would be interesting to see how Letv places its product and whether it will choose offline or online only model.

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